Elle 25

Elle 25 is a rare anniversary perfume created for the British edition of Elle magazine.

The 2010 project marked the magazine’s 25th anniversary with a very small run of signed bottles offered through a competition. Its floral-woody character reflects a bespoke collaboration rather than a regular launch for the MFK counter.

It is primarily an archival and collector’s release today. The limited information available does not support broad claims about performance or how an older bottle will smell now.